Big business has found yet another way to rip us off. Toilet paper sheets for years were 4 1/2 x 4 1/2 inches. First they reduced the length of the sheet. Of course they market the roll primarily by number of sheets so a 1000 sheet roll is now about 10% shorter. Did you notice the reduction in price? Now they are reducing the width of the roll from 4 1/2 to 4 1/4 with a similar reduction in price. A half gallon of ice cream is mostly 3 pints now. A pound of coffee is about 12 ounces. A loaf of bread is likely to be 22 ounces instead of 24 and an 18 ounce jar a peanut butter around 16..